It's hard to believe that Superga is well over 100 years old. Under the care and attention of Walter Martiny in 1911, the Superga factory began to produce shoes with vulcanised rubber soles. It was here, in Turin, Italy, the Classic Superga 2750 style was born. After closing during the war, the Superga factory reopened with a mission to bring high quality footwear to the people of Italy. The 2750 became established as “the People's Shoe of Italy”, and Superga increased its product line with technical sport shoes, rubber rain boots and a growing range of colours and styles. Superga has graced the feet of celebrities and fashion icons alike. Over the years, the world’s most influential designers and names have reinterpreted the 2750 style with exclusive collaborations. Taking you from the city to the beach, from the office to the bar, the stylish and comfortable Superga shoe has no boundaries and is a wardrobe staple.