Following the cancellation of Jacket Required's July edition, moving forwards the menswear portfolio will be curated by Karen Radley, Founder and MD of Scoop. This new edit of menswear collections will mirror the premium line-up of Scoop's women's fashion labels and will be part of the show's exciting September 2021 edition.

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16 July 2019

Ones to watch: international brands

Whilst London is our home, we’re nothing if not international. Every season, Jacket Required offers a unique and carefully curated line up of the most exciting menswear and streetwear brands from both the UK and around the world. With the show just days away, it only made sense to celebrate some of the brands joining us in Shoreditch from around the world…

31 Degrees, Portugal

The heart and soul of artisan footwear manufacturing, Portugal produces so many of the shoe brands we know and love. One that’s caught our eye this season is sneaker brand 31 Degrees. The expert shoe manufacturers combine a timeless aesthetic with a commitment to slow fashion.


Chrome, USA

US brand Chrome is all about urban mobility. Providing solutions for the modern commuter, city dweller and day tripper, Chrome combine functionality with true urban style. Street-tested and crafted to last, Chrome helps wearers navigate the unpredictable nature of the city.


Santa Cruz Skateboards, USA

Another US brand making the Jacket Required line up is show regular Santa Cruz Skateboards. The brand, which has its roots on California’s sunshine coast, describes itself as a “Mecca for skate and surf culture”. Defined by their iconic graphics, California spirit and links with art, culture and more, Santa Cruz Skateboards are well on their way to cult status.


POP84, Italy

Taking inspiration from both Italian style and the Italian way of life, POP84 designs contemporary men’s and women’s fashion, with a strong focus on denim. The historic brand is making its return to the industry, offering modern looks for a style-conscious young audience.

A.Kjærbede, Denmark

Simple and timeless Nordic design meets functionality and quality with accessories brand A.Kjærbede. Inspired by the latest trends and dedicated to perfecting even the smallest details, each A.Kjærbede is designed to tell a story.

Join us at the Old Truman Brewery on 24th & 25th July to discover the carefully curate line-up at Jacket Required SS20.